Create multiple digital renderings of mural images and together choose a creative direction.
1
image creation
Concept
0
Define project’s overall vision, including aesthetic, architectural, narrative and technical elements.
Map out what will happen when viewers engage with the digital version of the mural. Will the digital image start to move? Will they hear music? Learn new information? This phase also includes figuring out how instructions will be conveyed (e.g. via a QR code to download the app).
3
Design the Experience
mural installation
2
Coordinate with professional vinyl printers and installers to fabricate and install the mural on-site. We will assist in selecting the optimal print and installation method based on your project’s specifications, location, wall surface type and desired longevity.
See also: Guide to Mural Types.
Program, test and optimize the code that makes everything work. This step is what makes the imagery appear to move when a viewer uses their smartphone or tablet to view the mural.
See also: App Distribution Options
5
app development
digital scene creation
4
Integrate 3D models, animations, videos, and audio into a digital world.
See also: What is Augmented Reality?
Make final calibrations to the app on-site to ensure a seamless viewer experience. Make app accessible through online app stores or a website link.
7
App Release
On-Site Preparations
6
Install instructional signage on-site.
Revitalize (optional)
8
Digital scenes can be refreshed and updated, using new technology or to commemorate special events.
the
PROCESS
We work closely with you every step of the way.
See how we’ve applied this process in our featured project, Transmigrations